Petrifern
Naming and visual identity for a plant tissue culture lab
The Website Laboratory
The Website Laboratory (TWL) is an emerging Indian startup providing services in the field of website design and development. In 2022, TWL contacted The Branvetica to create a visual identity that resonates with their target audience and strongly represents their company.
We designed a playful monogram logo by handlettering that is approachable, unique, simple, and memorable. The red color evokes a feeling of excitement and passion while the white color is associated with purity, perfection, and honesty. The use of the geometric sans-serif typeface provides a modern look to the company.
"I am extremely satisfied with the outcome and grateful for having selected The Branvetica for this project. Their exceptional expertise and commitment to delivering outstanding results are commendable." - Rakshita Kanwar (CEO, The Website Laboratory)
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