Petrifern
Naming and visual identity for a plant tissue culture lab
Nursery Hut
Nursery Hut is a second-generation plant nursery based in Haryana, known for its premium quality plants and personalized consultations. For 25 years, the business operated under the name "Shri Ganga Ram Nursery," serving Tier 2 and Tier 3 cities with a strong reputation for excellence. Nursery Hut was established with a vision to expand into Tier 1 cities and reach a broader audience. To launch their new brand, they contacted us to design their visual identity that strongly align with their vision and brand strategy.
The logomark we designed is a graphic representation of a leaf and a hut, designed carefully so that it is symple, unique, memorable, and appropriate. We also chose appropriate colors and typefaces and created brand guidelines for the consistent use of visual identity elements.
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